Business Analytics… The DevOps Dream: Effortless CRM Analytics Deployment with VS Code & Git 9 Oct 2025 Authors: Bharadwaj Kopparthi and Mark Tossell Aim of this post: In this post, we will look at importing CRM Analytics (CRMA) assets into the local machine and deploying them to…
Business Analytics… CRM Analytics Data preparation and governance 5 Nov 20235 Nov 2023 CRM Analytics Data Preparation and Governance – Best Practices and FAQ Benefits of Analytics Governance Defining the right balance of flexibility and control means you will realise the benefits of both…
Business Analytics… What is better about CRM Analytics in a Salesforce environment? 12 Sep 2023 Why is CRM Analytics SO much better in a Salesforce environment than any other BI or data analytics platfrom? What are the benefits of a platform approach to CRM intelligence?…
Business Analytics… Why do you need CRM Analytics when you have reports and dashboards? 22 Oct 202222 Feb 2023 You’re using Salesforce, the #1 CRM in the world. It comes with best-in-class native analytics, providing powerful, customisable reports and dashboards. It’s working really well for your team or business.…
Business Analytics… How can you learn CRM Analytics? 13 Jul 202211 Aug 2023 Formerly known as Tableau CRM and Einstein Analytics, Salesforce CRM Analytics (CRMA) infuses predictive and prescriptive insights directly in the Salesforce workflow. “Every Customer 360 digital transformation is a data…
Business Analytics… Developing your first Analytics app in Tableau CRM 3 Dec 2021 I am excited to have completed the draft copy of my book, Creating Actionable Insights Using TableauCRM, which will be launched on December 29 of this year. As a teaser, I wanted…
Business Analytics… Are you confused about Einstein, Tableau, and TableauCRM? Read this: 31 Oct 20209 Oct 2025 If you're like me, you had a "What in the world!?" moment when Salesforce announced the renaming of Einstein Analytics as TableauCRM. Whoa! As if people weren't confused enough already,…
Business Analytics… Do your Salesforce reports live in spreadsheets? 8 Apr 20208 Apr 2020 Here is an all-too-common scenario for businesses and organisations which have their precious data stored in Salesforce: Step 1: Data analyst runs 25 Salesforce reports – based upon various objects,…
Business Analytics… Riding the Analytics Wave 15 Feb 202015 Feb 2020 I was stuck. While building out Salesforce Financial Services Cloud for InFusion360, I was knee-deep in reports and dashboards. Talking about being a data-driven organisation is easy – becoming one is…
Einstein Analytics… “It’s been a wild ride!” – the inspiring story of Peter Lyons, Analytics MVP 15 Dec 2019 Background I was always a “tinkerer”. I loved taking stuff apart and putting it back together. When I was only 14, I took a computer apart (with zero plans of putting…
A Most Unlikely Trailblazer 