Even after a basic needs analysis, the selection process is complicated.
You might ask which CRM delivers at the lowest cost.
To understand the total cost of ownership, most buyers also look at implementation cost and lead time.
Unfortunately, that’s just the beginning…
- How many different user types do you support?
- Will one solution be more customisable than the other?
- What can each of them actually do for my business?
Ultimately, you’re asking,
“How can I get the best value – for my specific needs?”
My e-book makes this comparison simple by looking at these five areas:
- Cost per user
- Analytics and reporting
- Automation and AI