mjtossell – A Most Unlikely Trailblazer

From Solution Engineer to Product Manager – What Have I Learned?

There is a moment in every career when you look around and wonder, “What’s next?” You’ve mastered your craft, you are successful, and you operate well within your professional comfort…

Business Analytics…

The DevOps Dream: Effortless CRM Analytics Deployment with VS Code & Git

Authors: Bharadwaj Kopparthi and Mark Tossell Aim of this post: In this post, we will look at importing CRM Analytics (CRMA) assets into the local machine and deploying them to…

Turning Woes into Wisdom

Trials and tribulations often precede blessings and rewards. We live in a world that craves comfort and predictability, where troubles are seen as unwelcome intruders disrupting our desired tranquillity. Yet,…

Business Analytics…

CRM Analytics Data preparation and governance

5 Nov 20235 Nov 2023

CRM Analytics Data Preparation and Governance – Best Practices and FAQ Benefits of Analytics Governance Defining the right balance of flexibility and control means you will realise the benefits of both…

10 books you must read before you die

I have always loved to read. For example, as a teenager, I went on holidays with my family for a week to sunny, picturesque Coffs Harbour – and spent almost the…

Business Analytics…

What is better about CRM Analytics in a Salesforce environment?

Why is CRM Analytics SO much better in a Salesforce environment than any other BI or data analytics platfrom? What are the benefits of a platform approach to CRM intelligence?…

One sure way to build your brand and increase your impact

If there is one experience that brings me joy, it is hearing that I made a positive difference in someone’s life. It doesn’t get any better than this. I often…

Business Analytics…

Tableau and CRM Analytics – Better Together

11 Apr 202312 Apr 2023

I have had a great many conversations over the past few years regarding the distinctions between the various reporting tools and platforms offered by Salesforce. This has been the source…

I made it – so can you!!

12 Feb 202312 Feb 2023

Within the space of six months, my whole world fell apart. My wife was afflicted with an aggressive form of cancer. Our young son was diagnosed with Asperger’s Syndrome. I…

datafam + ohana = awesomeness

1 Feb 20231 Feb 2023

When Salesforce acquired Tableau in August of 2019, two worlds collided. This was an event of much more significance than many previous technology acquisitions, like that of EdgeSpring or BeyondCore,…